Retail Audit service (RAS)

Retail Audit service (RAS)

Retail Audit Service (RAS) is a continuous monitoring of the sales of goods to consumers through the retail trade.

Done on sample of outlets representing pre-defined universe of retail trade and projecting it, using statistical techniques to arrive at the estimates. Data collected on regular basis gives information about product’s sales, share, distribution and other retail information like Stock and visibility.


Unlock Retail Excellence with FACTS Research & Analytics’ Retail Audit Service

In today’s fast-paced retail environment, leveraging accurate and comprehensive data is essential for making strategic decisions that drive growth and enhance market performance. FACTS Research & Analytics Pvt. Ltd.’s Retail Audit Service (RAS) offers a sophisticated solution designed to provide deep insights into consumer behavior and retail market dynamics, giving your business a significant competitive edge.


What is Retail Audit Service (RAS)?

The RAS is an advanced tool designed to offer a deep dive into consumer purchasing behavior and retail market dynamics. By leveraging extensive data collection and sophisticated analytics, RAS delivers a clear and actionable understanding of sales performance, market share, and evolving consumer trends across a range of retail environments, including supermarkets, drugstores, and convenience stores.

Why Choose RAS?

Extensive Data Coverage:

FACTS Research & Analytics’ Retail Audit Service (RAS) excels in capturing and integrating a vast array of sales data from multiple traditional retail channels. By consolidating data from these diverse sources, RAS provides a comprehensive and unified view of market activities and consumer behavior. This extensive coverage allows you to understand various facets of the market, from regional sales variations to sector-specific trends. With such a broad data spectrum, you gain a thorough understanding of your market landscape, enabling you to identify opportunities and challenges across the retail environments.

In-Depth Analysis:

With its advanced analytical capabilities, RAS helps businesses decode complex data to reveal actionable insights into consumer preferences, purchasing patterns, and market shifts. This enables you to make informed decisions and adapt your strategies effectively. For instance, RAS can identify which products are trending, how consumer preferences are evolving, and so on. This detailed analysis empowers businesses to make data-driven decisions, adapt strategies, and respond proactively to market changes. By understanding these nuanced insights, businesses can tailor their approaches to better align with consumer expectations and market demands. 

Market Trends and Opportunities:

Keeping up with market trends and seizing emerging opportunities is crucial for maintaining a competitive edge. RAS provides valuable information on current market trends, including shifts in consumer behavior, changes in purchasing patterns, and evolving preferences. It also highlights competitive benchmarks, allowing you to see how your performance compares with industry standards. This perspective helps you anticipate future trends and identify new growth areas. By staying informed about the trends and opportunities, you can make strategic adjustments to enhance your market position and drive growth.

Strategic Advantage:

The insights derived from RAS are not just about understanding the market; they are about leveraging that understanding to gain a strategic advantage. By applying the insights gained from RAS, you can refine your marketing strategies to better target your audience, optimize product placement to increase visibility and sales, and enhance your overall market approach. By leveraging these insights effectively, you gain a competitive edge that enhances your business performance and helps you achieve your strategic goals.

Transform Your Retail Strategy

RAS empowers businesses to turn complex retail data into clear, actionable insights. Whether your goal is to boost market share, refine your product offerings, or gain a deeper understanding of consumer behavior, RAS provides the intelligence needed to drive growth and achieve your business objectives.

Discover how RAS can elevate your retail strategy. Contact us today to learn more about how our data-driven solutions can support your success.